Your brand.
Built together.
Toasted is an independent brand and packaging studio for ambitious founders. You work directly with me to turn what you're building into a brand people understand, remember and want to buy.
Glass House Distillery
Turning a botanical gin into a world built around growing, drinking and getting together.
Guardians Gold Honey
Making bee conservation feel like something worth buying into, not just believing in.
From The Brave
Bringing a craft brewery back from the dead with a brand built to stand out in an overcrowded beer aisle.
I've seen how agencies work.
That's why I built mine differently.
Toasted is deliberately small. In fact, it's just me.
You work directly with the person thinking about, challenging and creating your brand. From our first conversation through to the finished thing.
No layers. No handovers. Just a close working relationship with someone who's properly invested in what you're building.
The Toasted Model
DIRECT
TOGETHER
You work with me.
Not an account manager. Not someone who disappears after the pitch.
From first conversation to final delivery, I'm there.
CHALLENGE
I won't just nod along.
I'll support the ideas I believe in and challenge the ones I think we can make better.
That's part of what you're paying me for.
We build it together.
You know your business.
I know brands.
The interesting stuff happens somewhere in the middle.
“A really solid designer with a unique illustrative flair. A reliable pair of hands to have on any design project.”
“Aidan is thoughtful, creative, and genuinely passionate about his work. He brings a strong mix of ideas and practical execution, and any project benefits from having him involved. A pleasure to work with.”
“The most valuable part about working with Toasted Studio, was Aidan himself, it feels like you’re handing off a task to your best friend who you know is going to come through for you. I felt at ease and no need to micromanage.”